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Thinkertoys: A Handbook of Creative-Thinking Techniques, Second Edition
by Michael Michalko

Thinkertoys will teach you how to generate new ideas for businesses, markets, sales techniques, products and even projects! Packed with fun, practical tools and exercises which outline 30 creativity techniques that can be utilized by individuals or groups to tackle and solve business problems in fresh, creative ways.

This updated edition of the best-selling business creativity book contains:

• Brainstorming techniques
• Creative-thinking tips and tricks.
• Examples for promoting group creativity sessions
• Exercises to reinforce important concepts
• And much more!

From the linear to the intuitive, this comprehensive handbook details ingenious creative-thinking techniques for approaching problems in unconventional ways. Through fun and thought-provoking exercises, you’ll learn how to create original ideas that will improve your personal life and your business life. Michalko’s techniques show you how to look at the same information as everyone else and see something different. With hundreds of hints, tricks, tips, tales, and puzzles, Thinkertoys will open your mind to a world of innovative solutions to everyday and not-so-everyday problems.

Product Details

Retail Price: $19.95 PMB Price: $13.00
ISBN: 978-1580087735
Publication Date: 15-May-06
Publisher: Random House
Author: Michael Michalko
Binding: Paperback
Language: English
Pages: 394

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